Privacy Policy

1. Introduction

Welcome to the iFCEM Platform ("Platform", "we", "us", or "our"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Platform.

By accessing or using the iFCEM Platform, you agree to the terms of this Privacy Policy. If you do not agree with the terms, please do not access or use the Platform.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, organization details, and authentication credentials when you create an account.
• Workspace Data: Projects, files, datasets, campaign information, and other content you upload or create within your workspace.
• Beta Program Data: NDA agreements, feedback, and communications related to beta participation.
• Communications: Messages, support requests, and feedback you send to us.

2.2 Automatically Collected Information

• Usage Data: Information about how you interact with the Platform, including features used, actions taken, and time spent.
• Device Information: Browser type, operating system, IP address, and device identifiers.
• Log Data: Server logs, error reports, and performance metrics.
• Analytics: Aggregated usage patterns and platform performance data.

2.3 AI and Processing Data

• AI Interactions: Conversations with AI assistants, prompts, and generated responses.
• Workflow Data: Automated workflow configurations, execution logs, and results.
• Analysis Results: Data analytics outputs, insights, and reports generated by the Platform.

3. How We Use Your Information

We use the collected information for the following purposes:

• Service Provision: To provide, maintain, and improve the Platform's features and functionality.
• Personalization: To customize your experience and provide context-aware AI assistance.
• Authentication: To verify your identity and secure your account.
• Communication: To send service updates, notifications, and respond to your requests.
• Analytics: To analyze usage patterns and improve Platform performance.
• Security: To detect, prevent, and address technical issues and security threats.
• Compliance: To comply with legal obligations and enforce our terms.

4. Data Storage and Security

4.1 Data Storage

Your data is stored using AWS (Amazon Web Services) infrastructure in the Asia Pacific (Sydney) region (ap-southeast-2). We use industry-standard security measures including:

• Encryption in transit (TLS/SSL)
• Encryption at rest for sensitive data
• AWS Cognito for authentication and user management
• AWS AppSync and DynamoDB for secure data storage
• Amazon S3 for file storage with access controls

4.2 Security Measures

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Data Sharing and Disclosure

5.1 We Do Not Sell Your Data

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

5.2 Service Providers

We may share your information with trusted service providers who assist us in operating the Platform, including:

• AWS for cloud infrastructure and hosting
• Amazon Bedrock for AI model services
• Analytics and monitoring services

These service providers are bound by confidentiality agreements and are only permitted to use your information as necessary to provide services to us.

5.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas).

5.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred. We will provide notice before your information is transferred and becomes subject to a different privacy policy.

6. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: Request access to your personal information.
• Correction: Request correction of inaccurate or incomplete data.
• Deletion: Request deletion of your personal information, subject to legal retention requirements.
• Data Portability: Request a copy of your data in a structured, commonly used format.
• Withdrawal of Consent: Withdraw consent for data processing where consent is the legal basis.
• Opt-Out: Opt out of non-essential communications.

To exercise these rights, please contact us at privacy@ifcem.com.au

7. Data Retention

We retain your personal information for as long as necessary to provide the Platform services and fulfill the purposes outlined in this Privacy Policy. When you delete your account, we will delete or anonymize your personal information within 90 days, except where we are required to retain it for legal, regulatory, or security purposes.

Backup copies may persist for up to 30 additional days in our disaster recovery systems.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

• Maintain your session and keep you logged in
• Remember your preferences and settings
• Analyze usage patterns and improve the Platform
• Provide security features and prevent fraud

You can control cookies through your browser settings. Note that disabling cookies may affect the functionality of the Platform.

9. Third-Party Services

The Platform may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information.

10. Children's Privacy

The Platform is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

11. International Data Transfers

Your information is primarily stored in the Asia Pacific (Sydney) region. If you access the Platform from outside this region, your information may be transferred to and processed in Australia or other locations where our service providers operate. We ensure appropriate safeguards are in place for such transfers.

12. Beta Program Specific Terms

If you participate in our beta program:

• Your feedback, suggestions, and usage data may be used to improve the Platform
• You acknowledge that beta features may be experimental and subject to change
• Additional NDA terms apply to confidential information shared during beta participation
• We may collect enhanced telemetry and diagnostics data for testing purposes

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.

Your continued use of the Platform after changes are posted constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: